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Custom plumbing software · CRM & dispatch · portals · AI agents

Custom Software Built Around How Your Plumbing Shop Actually Works

When off-the-shelf tools don’t fit, we build software that does — a plumbing CRM and dispatch system, a homeowner job portal, technician dashboards, and custom AI agents. Built with Claude Code and the latest agentic AI SDKs. 10× faster delivery. Same quality. Lower cost.

Built with Claude Code Claude Opus 4.7 / Sonnet 4.6 Full IP transfer NDA ready
AI-first development

We Don’t Write Code Line-by-Line. We Direct AI Agents.

Traditional dev shops bill hourly while engineers type. We use Claude Code — Anthropic’s official CLI for AI-assisted development — to build production software faster than any human-only team can match. The output is the same (or better). The cost and timeline are dramatically lower.

For agentic systems, we build on top of the Claude Agent SDK, the OpenAI Agents SDK, VAPI and Retell for voice — choosing the right stack for your use case, not whatever we happen to know.

10×
Faster than traditional dev
50%
Lower cost on average
100%
Code & IP owned by you
30-day
Bug-fix warranty
The problem

Off-the-Shelf Software Wasn’t Built For How You Work

Plumbing teams get stuck duct-taping generic tools together — paying for seats they don’t use, re-keying data, and still missing the one system they actually need. When the software doesn’t fit, we build one that does.

🗂️
No CRM or dispatch built for plumbing

Generic CRMs and off-the-shelf field-service tools don’t speak your language — emergency vs. routine, service categories, tech routes, maintenance plans. You bend your workflow to fit the software instead of the other way around. We build a CRM and dispatch system designed for your shop.

🔐
Homeowners have nowhere to log in

Photos, quotes, and authorizations scattered across text and email. We build a customer / job portal where homeowners request service, view job status and photos, approve estimates, sign authorizations, and track their maintenance plan.

📇
Your data is scattered everywhere

Jobber here, QuickBooks there, a spreadsheet on someone’s laptop, GHL somewhere else. We build the software that unifies it into one source of truth your dispatcher and owner can actually run the shop on.

🤖
You need AI that knows plumbing

Not a generic chatbot — a custom AI agent trained on your services, pricing rules, and dispatch logic, working inside the tools your team already uses every day.

Any custom software — a plumbing CRM and dispatch system, a customer/job portal, technician dashboards, a custom AI agent, or something no one’s built yet — we can build it for your shop. Get a quote by booking a call.

What we build

Three Categories of Custom Software

From a single agent to a full plumbing platform — we cover the spectrum.

⚙️

Custom Plumbing Software

Full applications built around how your shop actually runs — web, mobile, and internal tools on modern, reliable stacks.

  • Custom plumbing CRM & dispatch systems
  • Customer / job portals for homeowners
  • Technician dashboards & mobile tools
  • Maintenance-plan & recurring-service tracking
  • Owner reporting & analytics dashboards
🤖

Custom AI Agents

Multi-step AI agents that take real actions, use tools, and complete plumbing workflows — built on Claude Agent SDK or OpenAI Agents SDK.

  • Service-intake & job-qualification agents
  • Follow-up, reactivation & review agents
  • Document processing (work orders, warranties)
  • Local-market & competitor research agents
  • Custom agents trained on your process
📞

Custom AI Voice Software

Production voice agents that answer or place real calls — built on VAPI, Retell, or custom Twilio + Claude pipelines.

  • 24/7 AI receptionist & emergency triage
  • Outbound no-show & maintenance reminders
  • After-hours overflow & call qualification
  • Hot-transfer to the on-call tech
  • Every call logged & summarized to your CRM
🗂️
Flagship build

A CRM & Dispatch System Built For Plumbers

Imagine one screen your dispatcher lives in: a job pipeline with your stages, drag-and-drop tech assignment and routing, your flat-rate pricebook, photo documentation on every job, and automatic maintenance-plan renewals. No generic CRM bent to fit — software shaped around your shop.

Pair it with a homeowner job portal and a technician mobile view and you’ve replaced three or four disconnected tools with one system you own. Get a quote by booking a call.

Why custom

Why Plumbing Shops Choose Custom Over Off-the-Shelf

You’re not a generic service business, so your software shouldn’t be generic either.

🎯
Built for your exact workflow

Emergency dispatch, flat-rate pricing, warranty windows, permit tracking — the software matches how your shop works, not a generic template.

🔗
Connects to what you already use

ServiceTitan, Housecall Pro, Jobber, FieldEdge, QuickBooks, Stripe, GHL — we integrate with your stack instead of forcing a rip-and-replace.

📈
Scales as you add trucks

Multi-location, multi-tech, multi-brand from day one. The system grows with your shop without a costly rebuild later.

Real use cases

Software & AI We Can Build for Plumbing Businesses

Concrete examples of what we can ship for plumbing contractors — each one solving a real operational problem. These are starting points; we customize to your exact service mix and dispatch setup.

🔧
Dispatch

AI Service Intake Agent

Multi-channel intake bot for plumbing businesses. Qualifies job type and urgency, collects property address and access instructions, checks tech availability, and books the appointment only when the slot is confirmed — across website, SMS, and Facebook DM.

Claude Agent SDKGHL / Jobber APIPlumbing-specific~4 weeks
📞
Voice AI

AI Voice Receptionist

Answers your shop phone 24/7 in a natural human voice. Qualifies the job type and urgency, books dispatch slots directly to your calendar, hot-transfers true emergencies to your on-call tech, and texts you a summary of every call.

VAPI / RetellClaude Sonnet 4.6Twilio~2–3 weeks
🗂️
Software

Custom Plumbing CRM & Dispatch

A CRM and dispatch board built for plumbers — job pipeline stages, tech assignment and routing, flat-rate pricebook, photo documentation, and maintenance-plan renewals, all in one screen your dispatcher lives in.

Next.jsPostgresSupabase Auth~6–10 weeks
🔐
Portal

Homeowner Job Portal

A secure client portal where homeowners view job status, approve photo-backed estimates, sign digital authorizations, pay deposits, and track their maintenance-plan history — cutting the back-and-forth on every job.

Next.jsStripeCloud storage~5–8 weeks
📄
Documents

AI Document Processing Agent

Reads work orders, service agreements, and warranty forms. Extracts structured data (customer info, job scope, dates, amounts, signatures), routes to the right person, and files everything into your system automatically.

Claude Sonnet 4.6OCR pipelineCloud storage~3–4 weeks
📈
Analytics

AI Financial Analysis Agent

Connects to QuickBooks, Stripe, or your data warehouse. Generates weekly revenue summaries by service category, flags job-cost anomalies, projects cash flow, and answers natural-language questions about your shop finances.

Claude Agent SDKSQL tool useSlack integration~3–5 weeks
📨
Sales

AI Lead Outreach Agent

Researches commercial property managers and GC contacts, drafts personalized outreach based on property type and maintenance history, sends follow-ups, and books qualified discovery calls — fully autonomous.

Claude Agent SDKEmail APIGHL webhooks~3–5 weeks
📝
Marketing

AI Content & Local SEO Agent

Researches local plumbing search trends, drafts SEO-optimized posts on topics like "signs of a slab leak," schedules them, and tracks which posts drive the most inbound calls.

Claude Agent SDKCMS APIsSEO tools~3–4 weeks

Don’t see your use case? Get a quote by booking a call — if it’s possible to build, we can build it.

Our toolkit

The Stack We Build On

We pick the right tool for each job — but here are the ones we use most.

Foundation models & SDKs

Claude Opus 4.7Most capable reasoning
Claude Sonnet 4.6Workhorse production model
Claude Haiku 4.5Fast, low-cost agent loops
Claude Agent SDKProduction agent framework
Claude CodeAI-assisted development CLI
OpenAI Agents SDKMulti-agent orchestration
Computer UseBrowser & desktop automation
MCP ServersTool & data integrations

Voice AI

VAPIProduction voice agents
RetellReal-time voice infra
TwilioTelephony & SMS
ElevenLabsVoice cloning & TTS

Languages, frameworks & infra

TypeScript / Node.jsAPI & web backends
PythonAgents & data pipelines
Next.js / ReactWeb frontends & portals
Supabase / PostgresData + auth
Vercel / AWSHosting & serverless
Cloudflare WorkersEdge compute
StripeBilling & payments
GHL / Zapier / MakeWorkflow integrations
How we work

From Idea to Production in 5 Steps

A clear, predictable engagement — no scope creep, no surprises.

01
Free Discovery Call

30 minutes. We understand your problem, current stack, and goals.

02
Scoping & Fixed Quote

Written scope document with milestones, timeline, and a fixed-price estimate.

03
Build Sprints

1–4 week sprints with weekly demos. You see progress every Friday.

04
Testing & QA

Edge cases, security, performance. We don’t ship broken software.

05
Deploy + 30-Day Warranty

We deploy to your infrastructure and fix any bugs free for 30 days.

Pricing models

Two Ways to Engage

Project-based or hourly — whichever fits your needs. Book a call for an exact quote.

Most popular

Fixed-Price Project

$3K – $50K+ per project
  • One-time payment milestones
  • Written scope & fixed timeline
  • No surprise invoices
  • 30-day bug-fix warranty included
  • Best for clearly-defined builds
Get a Quote
⏱ FLEXIBLE
Hourly retainer

Hourly Engagement

$75 / hr USD, no minimums
  • Pay only for hours worked
  • Best for ongoing iteration
  • Daily Loom updates included
  • Cancel any time (1-day notice)
  • Best for evolving requirements
Book a Call →
Need ongoing support after the build?For maintenance, feature additions, or ongoing AI engineering, hire a dedicated GHL VA (from $700/month) or stay on hourly retainer.
FAQ

Custom Software FAQ

Anything your shop needs: a custom plumbing CRM and dispatch system, a homeowner customer/job portal, technician dashboards and mobile tools, maintenance-plan tracking, owner analytics dashboards, custom AI agents, and AI voice receptionists. If you can describe the workflow, we can build the software for it — get a quote by booking a call.

The GHL Development page is about software that connects to, extends, or migrates onto GoHighLevel. This page covers standalone custom software and AI agents — a plumbing CRM, a customer portal, tech dashboards, voice agents — that may run entirely on their own or alongside whatever tools you already use.

Traditional dev shops bill hourly while engineers manually type code. We use Claude Code — Anthropic's official AI-assisted development CLI — which lets a small team ship the same software 10× faster. Same quality, dramatically lower cost. The output is yours, fully owned and deployable to your infrastructure.

Yes — 100%. Full IP transfer is included by default. We retain no licenses, no rights, no royalties. The code lives in your repo, deploys to your infrastructure, and runs under your accounts.

Yes. We integrate with ServiceTitan, Housecall Pro, Jobber, FieldEdge, QuickBooks, Stripe, GoHighLevel, and most anything with an API or webhook — so your custom software fits into your stack instead of replacing everything.

Simple agents: 2–3 weeks. Voice agents: 2–4 weeks. Portals and dashboards: 5–8 weeks. Full CRM / dispatch platforms: 6–12 weeks. Because we use Claude Code, our timelines are typically half what traditional dev shops quote.

Fixed-price projects range from $3K for a focused agent to $50K+ for a full multi-tenant platform, with milestone-based payments. Prefer flexibility? Hourly retainer is $75/hr with no minimums. The fastest way to an exact number is to book a call.

Always. Send us your standard NDA at the discovery call and we'll sign before anything sensitive is shared. A 30-day bug-fix warranty is included free on every fixed-price build.

Let’s build something

Get a Quote — Free 30-Minute Discovery Call

Tell us your problem. We’ll tell you what’s possible, what it costs, and how long it takes — no obligation, no sales pressure.